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Article contributed by Mark Leck, Founder/CEO of Real Estate Data X-Change, Inc. (REDX)In this ever changing economy, agents throughout the country have been employing a myriad of different tactics to help bolster their business to avoid going bust. The once taboo practice of working expired...
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Wouldn't it be great to always be motivated to market your business? Imagine for a moment what it would feel like to know that you could instantly change your mindset to something positive and productive. In my 14+ years of coaching real estate agents to double and triple their...
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Here is an idea that we used to practice...Each day of the week had a theme; Mondays we called all our Sellers (our Listings) and our Seller leads (FSBOs and Expireds), Thursdays it was my job to call the Buyers (Clients and prospects) in my pipeline. I wanted to see if I could rustle up some...
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Expireds looking for help will participate in conference calls—if they can phone in anonymously!By Julie EscobarWant a creative way to work Expireds without the worries of do-not call violations? The Expired conference call is a powerful guerilla-marketing tool that will put you in touch with a...
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OK, so you’re standing in line in the supermarket, or you’re in an elevator, or you’re at a party, or you’re in a networking group. Sooner or later, someone is going to say to you, “So what do you do?” This is what you want, free publicity so to speak. However, how you handle this...
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Few subjects have attracted as much attention lately as Social Networking. This communication technique is everywhere, and sites such as Facebook—with over 500 million registered users—represent a target that is just too big to ignore for any self-respecting marketer. The idea of having a 500...
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CNN reported last September that 1.4 million Americans had already taken advantage of the first time home buyers tax credit. It is reasonable to conclude that number now exceeds 2 million. With the tax credit being an engine for that many sales and as the date for the expiration of the program...
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A Champion’s approach to a Buyer is to convince them on the initial call that an appointment with you raises the possibility of:1. Them understanding the marketplace better. Because your client understands the marketplace better, they are able to select a better home, make better...
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In early February the New Orleans Saints won their first Super Bowl Championship in thrilling fashion over Peyton Manning and the Indianapolis Colts. Drew Brees and the rest of his teammates from New Orleans captured the hearts of America (except maybe in Indiana) as they claimed the...
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The National Sales Executive Association recently reported the following:2% of sales are made on the 1st contact3% of sales are made on the 2nd contact5% of sales are made on the 3rd contact10% of sales are made on the 4th contact80% of sales are made on the 5th - 12th contactThis means 90% of...
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